Use of cookies

What are cookies?

A cookie is a short text file that the visited website sends to the browser. Allows the website to record information about your visit, such as your preferred language and other settings. The next visit to the site can be easier and more productive. Cookies are important. Without them, browsing the web would be much more difficult.

Cookies can be stored on the computer for different lengths of time. Some cookies are limited by the duration of the session (so-called session cookies). This means that they only exist while the web browser is running and are automatically deleted when the browser is closed. Other cookies are permanent (persistent cookies). These cookie files remain in the web browser even after its termination until a specified date, or until they are manually deleted by the user. According to these cookies, the user's computer can be identified when restarting the web browser and browsing the Internet. In no case do cookies affect the technical use of your computer and do not contain viruses.

Necessary cookies

Some cookies are stored directly on your device by our website. These cookies help us:

  • to identify you when you move between individual pages of our website and when you visit again within one session, for example so that your shopping cart is not deleted when you make a purchase, so that we can remember your login from a specific device and not repeatedly ask you for your email and password, or to saved which version of our website we should show you, if the website offers more than one variant at a given moment
  • note that you have given us consent according to this document, or whether you have, for example, offered to participate in a certain survey
  • to ensure security, for example to investigate whether someone has misused your connection to our website and is acting on your behalf
  • prevent attacks on our website and threats to its functionality and the security of your data
  • record, investigate and eliminate malfunctions and non-functional parts of our website.

Such cookies and other files are necessary for the functioning of our website. As they are indispensable for the operation of the website, we do not need your consent to store them and you cannot refuse them. If you block these cookies in your browser, our website may not function properly and we may not be able to provide you with our products and services.

Analytical cookies

If you give us your consent, we can store analytical cookies on your device, which allow us to monitor the traffic of our website, its individual pages, create statistics and reports and measure the effectiveness of advertising. Furthermore, thanks to them, we can collect data about your behavior on our website and on other websites.

The purpose of analytical cookies is:

  • obtaining information on the basis of which we can improve the website for you in the future to make your shopping experience even better
  • creating statistics and reports, in particular monitoring the traffic of our website, its individual pages and measuring the effectiveness of advertising; for this purpose, we may obtain additional derived data from your behavior on the website and use it for this purpose, or we may pass on pseudonymised data to our partners for the settlement of commissions
  • testing new features and applications before deployment, in particular to avoid problems with the functionality of these innovations in real life that could impair your shopping experience with us

Marketing cookies

If you give us your consent, we can store analytical cookies on your device, which allow us to monitor the traffic of our website, its individual pages, create statistics and reports and measure the effectiveness of advertising. Furthermore, thanks to them, we can collect data about your behavior on our website and on other websites.

The purpose of analytical cookies is:

  • obtaining information on the basis of which we can improve the website for you in the future to make your shopping experience even better
  • creating statistics and reports, in particular monitoring the traffic of our website, its individual pages and measuring the effectiveness of advertising; for this purpose, we may obtain additional derived data from your behavior on the website and use it for this purpose, or we may pass on pseudonymised data to our partners for the settlement of commissions
  • testing new features and applications before deployment, in particular to avoid problems with the functionality of these innovations in real life that could impair your shopping experience with us

Consent

In the case of storing analytical and marketing cookies, we already need your consent. As an Administrator, you can grant this to us through the cookies bar, where you can also change your choice at any time later, e.g. by clicking here.

Rejection of cookies in the browser

In addition to the cookies bar, the use of cookies can also be set using your internet browser. Most browsers automatically accept cookies by default, but this can also be disabled in the browser.

If you do not want cookies to be stored on the website, you can use the settings of your web browser to refuse cookies or set the use of only some selected cookies. Alternatively, you can use a third-party tool, e.g.  http://www.youronlinechoices.com/cz/vase-volby.  In this case, however, it will not be possible to use some useful functionalities on the website, even if you have previously given your consent through the cookies bar.

Duration of cookie processing

The processing of necessary cookies is always terminated after your session ends. Cookies that we use based on your consent are processed for the duration of the consent for that cookie or until your consent is revoked.
Name Description A type of cookie Expiration
Nette cookie for the option to keep the session cookies.page.necessaryCookies 14 days
Processing consent to cookies cookies.page.necessaryCookies 6 month
_GRECAPTCHA Google recaptcha cookie used to identify robots in order to protect the website from spam cookies.page.necessaryCookies 180 days
_ga Registers a unique ID that is used for statistical data cookies.page.analyticCookies 2 years
_ga_1RNNEBL8JX Registers a unique ID that is used for statistical data cookies.page.analyticCookies 2 years
_gid Registers a unique ID that is used for statistical data cookies.page.analyticCookies 1 day
_gat Used Google Analytics to reduce the number of requests cookies.page.analyticCookies 1 day
_gcl_au Saving Google AdSense conversions between pages. cookies.page.marketingCookies persistent
_fbp Used by Facebook to deliver optimized ads cookies.page.marketingCookies 3 month